Thursday, December 22, 2011

NO ADULTS ADMITTED WITHOUT CHILDREN

Sure, this is depressing on so many levels.



Made in 1964, this thing was still being played in theaters at least until the late seventies, these ads playing during every commercial break on local afternoon kids' shows. (I remember my brother and I trying to work the word "funtastic" into everyday conversation.) And even when I was a kid, I thought this thing looked like crap, and some part of me resented how the huckster creators of this thing used the goodwill of the holiday season as an excuse to peddle their shoddy goods, to take money from audiences while giving them absolutely nothing in return.

That was then, this is now.



And though this, too, seeks to exploit the good feelings of this time of year for a quick buck, it maybe seems at first to be a little less vile in intent. The audience being fleeced by this movie is at least made up of adults.

Except...the economy is still in the toilet. The vast majority of the country must think twice before spending their money. Sure, it's fun to go out to the movies, but if you're going to pony up the dough for not only the price of tickets, but also snacks, dinner before or after, parking, a baby sitter...well, you're talking a substantial investment. Which is fine, if the movie's any good. But come on...there's no way anybody involved in this thing thought they were making a good movie. They simply wanted to separate you from your money, money that could have been spent buying presents for loved ones or giving to charity. This movie is the work of millionaires who feel they aren't rich enough.